Madi Finley

Philanthropitch / Naturally Network

Virtual Events

Converting in-person events into a digital experience.

I produced multiple virtual Philanthropitch events, helping translate the in-person experience into an engaging digital program. I also produced Naturally Network's Virtual Pitch Slam, which incorporated live elements into the overall broadcast.

I created detailed run-of-show schedules specifying which speaker or piece of content to cut to and when. Those plans brought speakers, graphics, video, and live elements into one program, with a clear sequence and timing for each segment.

I also created the graphics and supporting videos used throughout the shows, connecting production planning with the material audiences saw on screen.

Show production · Run of show · Timing & transitions · Graphics · Supporting video

MY WORK

BEHIND THE WORK

Naturally Network recap describing the virtual Pitch Slam format and showing the winner announcement.Redacted run-of-show spreadsheet with timing, segments, creative assets, speakers, and broadcast cues.News article titled Philanthropitch San Antonio Goes Virtual.KSAT coverage of the first virtual Philanthropitch event in San Antonio.

A little beyond the work

I like finding the story and bringing it to life.

I’m Madi, a creative strategy and production leader based in Austin. My career has taken me through social impact, startups, brand launches, and content production.

The outdoors is a big part of my life. I hike, ski, backpack, and am learning to fly fish. As a mentor with Explore Austin, I’m part of a six-year commitment to a group of young teens, helping them develop leadership skills through outdoor recreation.

I also contribute pro bono as a Strategic Initiatives Advisor to Naturally Austin, supporting operational planning, programming, and events for the local CPG community.

Let’s talk ↗