Gaming Content

Dungeons Deep AI was a membership-based virtual tabletop roleplaying game with an AI game master. Spoken interactions with the character translated into actions on the game board, making each experience unique to the player.

I led much of the organic content direction around two parts of the experience: demonstrating the gameplay and introducing the game masters' distinct personalities, voices, and backstories. Together, these approaches educated customers about the product's mechanics while strengthening our brand.

I also developed a consumer creator strategy to build awareness and bring outside perspectives to conversations about AI in gaming. The traditional influencer and UGC plans received leadership buy-in and a promised budget, but did not launch before the company's funding outlook changed.